My New Business Card

by Ed Lau on May 30, 2008

Ed Lau, business card

In preparation for my trip, I thought it would be a good idea to print off a new batch of business cards so that folks I meet along the way will know how they can contact me. My philosophy when it comes to business cards is the old motto of “Less is more.” and going with a minimalist design. In my stack of business cards I’ve collected from colleagues, from PR reps at trade shows or just general people I meet…there are some seriously hideous and gaudy designs.

While it’s true that sometimes a wild design can get attention easily, if it isn’t done correctly or in the right context, it could seem unprofessional and tacky. For me, the ones that make an impact are simple and discrete. For example, in movies, I’m reminded of the one George Clooney gives to Matt Damon in Ocean’s Eleven that has only his name or the famous business card competition scene in American Psycho, where the most impressive one is also the most tasteful and understated.

John Chow seems to think my card is too plain but…I’m not taking advice from anyone whose cards misspell their own company name! What’s a “TTZMmedia”, by the way, John?

in Random

{ 6 comments… read them below or add one }

Michael Kwan May 31, 2008 at 6:46 am

I think it’s too plain too. Did you get them printed at Unico or White Rock Print and Design?

Reply

Leo May 31, 2008 at 2:27 pm

Yup, it’s plain. Is it at least double sided with a logo on the flip side?

Reply

Mike Huang May 31, 2008 at 4:51 pm

Despite all the haters…I actually like this design you’re going with :) It’s very simple and I love it!

-Mike

Reply

Malcolm Owen June 1, 2008 at 2:20 pm

I’d suggest that for the trip, think about doing something to the other side in another language if you are going abroad. If Japan, think about having it all in Hirigana/Katakana on the other side.

Just a thought…

Reply

Nicholas June 4, 2008 at 11:08 am

Ed,

I have enjoyed reading your blog about your trip to China! I am a brand new Affiliate Marketer, getting ready to launch my full website with enough content to get properly indexed and launched and begin slowly and carefully monetizing.

Your travel stories are really fun to read, and I have travelled extensively as well, and as I was often invited to the ”extended security search’ while traveling as a Senior Broadcast Television Systems Design Engineer on Verizon’s Fiber to the premises project. I look forward to someday attending the PHO in Canada with John Chow and others. Respectfully, Nicholas Chase

Reply

Email List Building July 13, 2010 at 7:05 pm

Hi Ed,

I think the card would be too plain for me and even people like John Chow because we aren’t as vociferous as you.

But for you it is perfect as it understates your otherwise strong and loud presence.

Vance

Reply

Leave a Comment

Previous post:

Next post: